Neil Trickett of Practice Promotions has been helping PT owners market for over 10 years. Now, post-Covid, he's seeing a significant shift in the best practices for marketing your practice. Owners MUST have a presence digitally in order to expand and grow, but most are unsure of how to best use their money and how to assess successful digital campaigns. In this episode Neil will share what's worked best from his perspective and the next steps that each owner should take in order to fill out their marketing strategies.